Welcome to a Different Way of Doing Things

You know the old saying: "If you always do what you've always done, you're always going to get what you've always gotten." When it comes to managing a dental practice, that's going to be just fine for a few. For the rest it means spending a considerable amount of time hoping new patients will find you in the yellow pages, or on the internet, or drive by your office, or hear your name come up in casual conversation.

If you are going to drive referrals, you need some help. While you may provide your patients with an experience that it is hard for other providers to duplicate, it doesn't amount to a hill of beans if you can't get a patient in the chair.

I know what you're thinking. "Here comes the pitch..." You know, the pitch from the practice management company or marketing firm pushing a high-priced contract for services that will firmly establish you in the market and make your practice burst at the seams. The pitch that is heavy on "lifetime value of a patient" and "referral-based marketing".

If you always do what you've always done... You could be spending too much.

SmashMouth is brand new and we take a different approach than anyone out there. Because dentistry is an entirely local business - you can't do a root canal by teleconference - the opportunity exists for us to design top notch marketing materials that can be used in an infinite number of markets. We can take a single design, modify the copy a bit with YOUR information and give you a look that is unique in your market. Which is really all that matters. If you're in Sheboygan, what does it matter if your brochures, direct mail pieces and newspaper ads look just like the practice in Seattle.

It doesn't matter. And it allows you to access materials at a FRACTION of the cost of doing it custom.

And here's the kicker. We're not just a fly-by-night, kid-in-the-basement-with-a-computer operation. Our team is comprised of a practicing dentist with years of experience in the day-to-day operation of a practice, and an award winning designer who has successfully launched a series of small businesses. We don't hire out our talent. We don't have to train our team to be what you need them to be. It's in us.

And we want to put that to good use for YOU.

This is just the beginning. Keep an eye on the blog for more information on our launch ... and in the meantime, if you need some work done now, give Andrew a call at 515.291.9497.